Why is Walmart so overcrowded


Trademark Lexicon

Chronically overcrowded city centers and the resulting shortage of parking spaces led to the early 1960s in the USA that the first retailers set up shop in open spaces in front of the big cities and in principle offered the same cheap items as the established chains Woolworth, Sears or JCPenney in the cities. The first to discover the greenfield were all rather small companies from the province, such as Kmart (Kresge Market) from Garden City / Michigan, Target from Rosefield / Minnesota and Wal-Mart (Walton Market) from Rogers / Arkansas. All three opened their first discount supermarkets in 1962. Kmart had been in Detroit since 1899 under the name Sebastian Spering Kresge, Target as George Dayton in Minneapolis since 1902 and Samuel Moore Walton (1918 - 1992) had several general stores in Arkansas since 1945, Missouri and Oklahoma. In 1969/70 the company was converted into a stock corporation. By 2000, Wal-Mart had opened over 1,400 discount stores in all 50 states, mostly on the outskirts of major cities and rural areas.

In 1997/98 the then largest retail group in the world expanded to Germany with the takeover of the Wertkauf chain (21 stores) and 74 Interspar hypermarkets, but never got out of the red due to the great competition from other discounters. In addition, the Wal-Mart Code of Conduct met with incomprehension and resistance from the Germans. The company was forbidden by a court to forbid its employees to have romantic relationships in the workplace. In 2006, Wal-Mart sold its 85 German supermarkets to Metro AG, which they integrated into their subsidiary Real. Wal-Mart operates around 6,300 discount stores in North, Central and South America (Argentina, Brazil, Costa Rica, El Salvador, Guatemala, Honduras, Canada, Mexico, Nicaragua, Puerto Rico, USA), Europe (Great Britain) and Asia (China , Japan, South Korea). ASDA (ASquith + DAiries), the leading British supermarket chain alongside Tesco and Sainsbury, has also been part of Wal-Mart since 1999. With the introduction of a new logo, the spelling of the brand name was changed to Walmart in 2008.